Disruption from different perspectives

By: Caroline Søeborg Ahlefeldt, member of the Danish Disruption Council

An anecdote: My son is 10 years old, and every morning I walk him to the station so he can catch the train to the Singing School that he attends – and every morning he asks me questions, many of them go like this:

Mom: what is the most important innovation that has just come out? And I tell him about Artificial Intelligence and robots and space rockets – and sometimes he is satisfied and sometimes he is not. He is very keen on knowing when the innovations I tell him about will matter to him.

Like he is very interested in time travelling and I cannot with any conviction tell him that it will most likely be possible to go back to the time of the pyramids or the vikings – But I can tell him that he will most likely turn at least 100 years because of new achievements in medico and I can tell him that he most likely will be able to travel as a tourist to the moon in a few decades – But I must say that what impressed him most, because it is just about to become reality for him is when I told him:

Darling, you are probably not ever going to have neither a drivers license nor a car. First he was furious with me but then I calmed him down explaining: Yes, I believe that self-driving cars will be a real life commodity in 8 years, rendering it obsolete that Julius should ever need a drivers license – and the reason why he is not going to have a car is that the whole business model of owning a car is changing from a product to a service. Why would you own a car if there is always readily a car at hand when you need it?

Did you in fact know that on average cars in Copenhagen are idle – just sitting doing absolutely nothing – for 93% of the time and that parked cars take up about 20% of real estate in a city? And they just sit?

How is that a sustainable business model?

A few decades from now we will be laughing and maybe even appalled by the stories of how careless we were owning assets – cars – that would be sitting on expensive park lots that could have been used so much better for the community of the city – instead of seeing cars as a shared service. I predict that we in a not so distant future will have many of that kind of discussions of mindless consumerism that is luckily not sustainable anymore….

Disruption Council

These kinds of discussions about the innovations and revolutions of the near future that I have with my 10 year old son – I also have with the Danish Prime Minister and the cabinet, since they’ve had the great idea to set up a committee, called the Disruption Council with 32 members that are to discuss how on earth we can ensure that when the water really starts to boil we will not burn down the house but create an even better and more thriving society than we have today.

View the video with Caroline right here

Read more about the Disruption Council right here (i.e. in Danish):